Business Week has an interesting article on the challenge of marketing to the new generation of always-online youth.
Technorati Tags: advertising, media
Business Week has an interesting article on the challenge of marketing to the new generation of always-online youth.
Technorati Tags: advertising, media
Things are stirring in the Jotspot team at Google. The collaborative wiki platform bought by Google has been porting to the Google platform and it seems an announcement about what will emerge is imminent.
Google has launched a new graphical view of its Google News service which shows all the topical news pictures at a particular moment in time.
Microsoft has put together a demo site to show off its latest computing advance – surface computing.
Google, Microsoft, IBM, Intel and many other computer companies have joined together to form the Climate Savers Computing Iniative which aims to save 54 million tons of carbon dioxide a year – equivalent by 2010 to taking 11 million cars off the road.
Oregonlive, the website of the Oregonian newspaper, has added a mash-up with Reddit to allow users to share stories from around the web about Oregon and to vote and comment on them.
Technorati Tags: newspapers, online, social media
Google has acquired five more internet start-ups, reports PaidContent. They are: Peakstream, a company which makes software for running powerful computers; Feedburner, the RSS metrics firm; Greenborder, an anti-malware firm; Marratech, which makes web video conferencing software; and Adscape Media, an in-game advertising firm. Maybe some clues as to what’s coming next?
OpenAds is a small UK startup which is offering free ad serving technology which is says is already in use with 20,000 publishers. Jeff Jarvis is excited about it as he sees this as the potential standard, free, standards-based system which could be used as the backbone to ad serving everywhere. The platform connects easily with existing platforms, says the company. Jeff says this is what is needed as a hedge against one of the big players dominating the space – see Google’s acquisition of Doubleclick; Yahoo’s investment in Rightmedia; and Microsoft’s acquisition of aQuantive.
Technorati Tags: advertising, GYM, online
The Greenboro News & Record has restructured, with the loss of some jobs, in the face of the move to digitising news. This piece sets out the landscape perfectly.
Technorati Tags: newspapers, online
Jeff Jarvis again, this time on Facebook, the social networking phenomenon. After opening up to more than college students the site has been growing strongly and the latest innovation has been to allow others to create application to run on the platform. It’s worth reading his account of why he thinks Facebook is going to be so important.
Technorati Tags: social media